If you run a service-based location business – a bar, restaurant, cafe, hair salon, doctor’s office and more – no doubt you have heard by now all about the benefits of offering free WiFi to your customers. It can help attract new business, help you garner more online reviews and other user-generated content, make collecting demographic data easier and cheaper, increase social media engagement and increase sales and customer satisfaction in general. What’s not to love? Read more
In the first part of this blog series we discussed the role of social media usage in the workplace and its possible effects on security. We closed the piece by suggesting that companies address the issue with the creation of a formal Communications Security Policy. Today we are going to be offering some common-sense pointers on just how that should be done: Read more
At any given moment nowadays, on-the-clock staff are checking and updating their social media statuses, reading feeds and networking on business media sites. Moments will often stretch to minutes: A recent study by the Ponemon Institute found that 60% of social media users spend a minimum of half-hour daily on these sites when at work. Read more